What you'll learn

  • Assess business opportunities through the lens of value creation

  • Apply the value stick, a research-based framework for strategy formulation, to key strategic decisions that companies face today

  • Master the language and tools of business strategy to contribute meaningfully to strategic conversations and your team’s success

  • Create value for customers, employees, and suppliers, often in surprising ways, that rival companies will find hard to match

  • Build sustainable success with the help of complements and network effects

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Course description

Business Strategy is an online course that enables anyone to think and act strategically. You’ll learn an effective, easy-to-grasp framework that some of the world’s best companies use to create value and achieve outstanding financial performance.

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Instructors

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